Showing posts with label Laurie London. Show all posts
Showing posts with label Laurie London. Show all posts

Monday, March 5, 2012

Review: Tempted by Blood by Laurie London

Review: Tempted by Blood by Laurie London

Rating: 4 out of 5 stars

For back cover blurb and more information about this book visit Laurie London's website here.

Blue spiked hair, leather, piercings in tantalizing places--Jackson Foss is the ultimate bad boy. He's also a Guardian, sworn to protect humanity from the Darkbloods, vampires that have gone rogue and believe that humans should be cattle. Jackson has always followed the path of the Guardians, but lately he feels his edge is slipping. He's consuming more energy, more blood... and just a hairs breath away from becoming the very thing he's been destroying for over a century.

Arianna is just a girl interested in the paranormal, ever since her mother was attacked and killed by moving shadows. She's on the trail of a missing teenagers in the Seattle area, but her search for information is about to get in her a load of trouble. Enter a gorgeous man with a dragon blade to the rescue. Arianna's not sure if she can trust Jackson, but as the two get closer things heat up. The only question left is can they save each other before the enemy in the dark finds her?

Jackson's description above is missing one thing-- muscles. When I picture this guy he's the ultimate bad boy that has a motorcycle, and naturally attracts the attention of every girl in the bar. He definitely lives up to the reputation, but London finishes the fantasy by giving Jackson a deep and tortured side to. He's definitely got demons fueling his inner fire, and is constantly on the edge. At first glance you think what the other Sweetblood characters do, he's only after a good time. When Arianna comes onto the scene everything changes. Suddenly he's caring about a human in ways he's never felt about anyone. She's got him dangling on a string, and Jackson doesn't like it.

Arianna fights the attraction pretty well. She's more focused on her mission to reveal the truth behind the things lurking in the dark, and protecting her family. I love this character because she's incredibly strong and takes actions that go against the typical female reaction. For example the woman sees a vampire and instead of screaming out in horror she whips out a camera phone and starts snapping photos. London's heroine's are typically made of sterner stuff, but Arianna impresses.

Story flow and pacing are beautiful as always and next to London's first Sweetblood novel, Bonded by Blood, Jackson's story is one of my favorites. The villains are always a delight, and there's a good dose of humor in all the right places... in a few words: My Little Pony. If you want to know why the mention of a child's toy made me giggle you'll just have to read. London is just as amazing at painting a realistic environment, extremely detailed and in tune with our current reality. The vampire mythos in her story is equally engaging, and I hope she'll publish a companion book with stories about the history of the Guardians and the Darkbloods someday.

Overall, Tempted by Blood is a great read. It's fast paced and the action is rampant-- in the bedroom and out of it. The characters have personalities and quirks that drive you to them. Plus, if you're a fan of the series then you won't want to miss previous character appearances. Now, I'll patiently anticipate the next book, which honestly can't come fast enough!

Wednesday, November 2, 2011

Traditional Marketing in a Digital World

I'm a marketer at heart. Heck, I've got a fancy piece of printed paper on the wall that says I should know all about the topic. Top that off with 8 years of promotional marketing day job work, and I would say that I'm fully immersed in spreading the word on products and services.
Side note** Let  me be clear that marketing is completely different from sales. I don't work in sales. Sales people will shove a product down your throat until you choke. I market or educate people about a product and then let them make their own decision. I won't spend time convincing them they need the product, the product just sells itself.
Now to the point of my post.
Traditional Marketing can work in the digital world. Everyone has to emerge from their computer reality at some point. I may sit in front of this life sucking, radiation leaching machine 8 hours/7 days a week, but I have to go to the grocery store, the bank, the post office and a myriad of other little chores that require interacting with folk. Reality Bites!

When I'm writing that check for the groceries it's the perfect time to whip out a pen with a book plastered all over it... might spark interest. If not the cashier, then the gal in line behind me with her 3 inch heels and mini, or the co-worker watching me jot down notes on Dr. Pepper stained paper at the Monday morning meeting. I'll get questions, and either I'll say "I don't know" or "Yeah, I read that book. This was a gift I got from the author and it was a great read." Boom! Conversation about your story is taking place and not a single person was on a computer.

Branding is everything and as an author everything should be branded. I've learned this through years of being in the marketing world. If somethings branded at some point you'll get the question. Especially if it's out of the norm and eye popping. Someone will want to know about that significant name you decided to wear, or the catchy slogan adorning your writing utensil. I don't officially have any pens with books on them *hint, hint* But if you send me one I would use it all the time.

Another reason I like the branding route is because as a voracious reader I'm always on the lookout for other readers. Heck, I got my bank teller addicted to new author Laurie London just because I noticed she had a hard cover of a Vampire dairies book. I brought up her interest in the series and then said "You should really check out a couple of authors who write paranormal romance." On we went from there.
She had a book, but imagine someone carrying around a notebook with the front cover a dead match for your book cover. How cool would that be? The conversations would fly.

Marketing in the digital world is typically cheap. A few tweet posts here and there, random lengthy spurt of blah about your latest on Facebook. Followed with the random giveaway. Problem is how many of those talking or participating in those marketing ploys are carrying the rabid monkey tactics into the real world. To get that carry over you need branding, and it needs to be on items of use- especially notebooks and pens. Bookmarks are cheap but notebooks and pens have a longer shelf life. I lose a bookmark once a month. My notebook goes everywhere with me and I always have at least 2 pens in my purse.

Bottom Line: By going outside the box and investing in branded items you will allow fans of your work to generate conversation without having to try. The return may not be huge numbers, but just one person can easily addict 3 more to the purchasing cause. I've been successful in doing that just by talking about stories; with uber insane enthusiasm I might add. What can I say I like books? The branded item will give your fans more confidence to discuss the novel because people will ask them about it, versus said fan having to strike up the conversation.

Sunday, July 24, 2011

Reading List for June 2011

Well, hello readers!
Where have I been, you ask??
On a getaway to some romantic island, with beaches, silk sheeted beds, and crystalline pools.... I wish!
Now that I am done in fantasy land, I've been reading. Yes, reading to my heart's content and dealing with a few stray projects. This post is severely delayed, but I figured I should get it out before next week's July reading list is presented.
1. One Night Scandal by Christie Kelley*
2. Lord of Scoundrels by Loretta Chase
3. Cold Touch by Leslie Parrish*
4. Spirit of Seduction by Olivia Quincy*
5. Embraced by Blood by Laurie London**
6. Dangerous Desire by Diana Escalara
7. Duke of Scandal by Adele Ashworth
8. Seven Day Loan by Tiffany Reisz
9. Miss Verey's Proposal by Nicolal Cornick
10. Hidden Affections by Delia Parr
11. The Darkest Sin by Caroline Richards*
12. All's Fair in Love and Seduction by Beverley Kendall- Note review for this coming this week and special sale at The Season

(*)Review is posted on The Season E-Zine
(**) Review posted on The Examiner

Honestly, I am ashamed to say that my reading list was small for the month of June. But you will be proud to know that I read 3 books today. That's right... 3! An amazing feat even for me, and I was in absolute heaven. Goal for month of July is to read at least 15 books (which I believe I already broke), hopefully a few more then that but let's not push ourselves.
Question: What are you reading lately? WIP, non fiction or a good hearty dose of make believe?